Websites, SEO/SEM, social media, web marketing— it’s not about whether you’re doing them, but how well you’re doing them. At GTV, we’re experts at reaching out to your audience while getting them to reach out to you.
Truth is, these days just making an impression isn’t enough. You have to make a few million impressions. But more than that, you’ve got to convert, engage and motivate. That’s where we come in. We take a macroview of your objectives, then fine-tune and execute an electronic media plan to surpass them. We know the difference between activity and progress. Between just pushing out content and actually pulling in prospects.
From development to launch, GTV will work with you to build the best web solution for your objectives. E-commerce capabilities. Search engine optimization and analysis. Whatever you need, GTV’s got the tools to build it.
Search Engine Optimization & Pay Per Click
Nearly all internet users turn to search engines for finding what they want on the web. SEM/SEO strategies like pay-per-click marketing, link building, directory submission, and optimization will improve your online visibility while driving valuable traffic to your site.
Anymore, two-way communication with your audience is an absolute must. We can help you create a dialog by giving your target a voice, too. We’ll show you how to communicate with them on their own terms, on their turf, in their language.
These days you just can’t rely solely on traditional media to promote your message. There’s a whole world of innovative applications out there. We know how how to find them—and put them to work for you.
In reality, there’s not always an app for that—but GTV can help you develop one. We can create mobile applications for every platform with surveys, tools, games, coupons and more on your audience’s mobile phone or tablet.
Interactive. Inventive. In your face. We’ve got new answers for the age-old dilemma—how to get your target to stop, drop and take notice of what you’ve got to say.
Nobody Knows the Web Like We Do.
There are millions of websites out there. What makes yours different? It’s got to be compelling, innovative and optimized to reach your audience. From development to launch, GTV will work with you to build the best web solution for your objectives. E-commerce capabilities. Search engine optimization and analysis.
Whatever you need, GTV’s got the right tools to build it.
You tell us your business objectives, we tell you how to best achieve them through the web. We’ll identify the tools and strategies that best fit your goals and clearly explain how their development will benefit your business, online and off.
Web Design & Programming
You’ve heard it before: Branding is king. On the web that’s truer than ever. How your site looks and functions is a direct reflection of your business. GTV’s web designers are experts at creating a look and feel that’s not only right for your business, but for your customers, too.
User Interface Design
Lead Generation Structuring
Joomla Content Management
To get the most out of your website, you’ve got to dig into the details. Hits, impressions, page views, unique visitors—each one can be a window in your site’s success. Our web analytics measure, collect, analyze and report your website’s internet data to better measure the effectiveness of your marketing and generate leads.
Whether you need to tweak your current site or build one from the ground up, GTV can put the web to work for you.
Drive. Captivate. Convert.
Nearly all internet users turn to search engines for finding what they want on the web. The sites that appear on the first page of results—especially those listed among the top ten results—get nearly 70% of the traffic. Needless to say, search engines are the key and SEM/SEO strategies like pay-per-click marketing, link building, directory submission, and optimization will improve your online visibility while driving valuable traffic to your site.
Search Engine Marketing (SEM)
Spendig more doesn’t always mean reaching more of your audience. It’s all about spending smart and finding keywords that mean something to the people who are searching the web.
Search Engine Optimization (SEO)
GTV develops winning navigation strategies that utilize intuitive URL structure and simple HTML code the search engines not only understand, but prefer.
You can’t just build it and hope they come. GTV can help you harness the power of search engines to drive traffic to your site—and keep them coming back.
Customers are searching for your products and services online. So how do you ensure they find your business before your competitors’? It’s all about the PPC (Pay-Per-Click Advertising). PPC is the process of buying ads to display on search engines or affiliated sites to boost web traffic and generate leads. Campaigns are setup according to your business objectives, using targeted ads and keywords to direct users to landing pages with content tailored to their search queries.
PPC combines the power of Google and the Yahoo! Bing Network to reach your audience while also comprehensively tracking all metrics for campaign performance and optimization. Yeah, we know. Pretty powerful stuff, huh? A finely-crafted PPC campaign could be just the thing you need to tip the scales in your favor.
Services We Provide Tools We Use
Supplemental Planning + Analysis Google Adwords
Campaign Strategy Google Analytics
Demographic + Budget Planning Google Remarketing
PPC Current Campaign Audit (if applicable) Google Display Network
PPC Campaign Setup Yahoo! Bing Network
PPC Campaign Optimization Bing Ads
PPC Campaign Expansion
So you want your business to appear at the top of internet searches. Search Engine Optimization (SEO) is one of the best ways to get it done. SEO combines a series of best practices and strategies to ensure that a website is optimized with key content, tags and keywords to increase your search engine page rank. A good SEO strategy will evaluate your business goals, target personas, key demographics and competition, as well as identify what your customers are searching for to garner more relevant results.
Our team provides the industry knowledge to make your site an SEO powerhouse and increase your page rankings. For a more in-depth look at SEO, check out our blog post SEO 101.
Services we provide:
SEO Best Practices
Supplemental Planning + Analysis
Demographic + Objective Planning
Current SEO Audit (if applicable)
Keyword Bid Recommendations
Site Architecture Review
Title Tag Review
Title Tag Recommendations
Linking Strategy + Recommendations
Search Engine Algorithm Updates
Building the Better Conversation
Anymore, two-way communication with yur audience is an absolute must. You’ve got to create a dialog by giving them a voice, too. Communicate with them on their own terms, on their turf, in their language. How? Become part of their social circles. Build awareness, credibility and loyalty by building relationships. Create personality by giving your brand a voice they can relate to.
Blogs, Social Ad Campaigns, Message Boards & More
The social media communication tools are endless and at your fingertips. GTV can show you how to put them all to work for your business to reach the millions who log on each day.
Staying on Top of Ever-changing Trends
Whatever the site—Facebook, Twitter, Linkedin, FourSquare or the dozens of other social media networking sites that pop up each day—GTV keeps your business on top of the ever-changing trends. We’re the experts at not only engaging your audience, but staying ahead of the game to engage them before others do.
Social Ad Campaigns
Social Media Development
We Can Be Your Voice
The challenge of social media is the audience expects constant engagement, which takes a big commitment. Our social media specialists act on your behalf, promoting your brand online, so you can stay busy growing your business offline.
Influencers, contributors, lurkers, and all the rest—GTV can help you develop the strategies to reach them all.
Put the World’s Biggest Social Network to Work for You.
Facebook is the largest social network in the world, with 1.1 billion users and 25 million active small business pages. The potential to reach and engage your customer via social media has never been greater.
With Facebook Ads you can finely target your audience by key demographics (age, gender, interests, locations) and optimize campaigns for likes, clicks or interactions. Then it’s about crafting ads that work, with engaging graphics and messages that capture your audience’s attention and inspire them to click-thru. GTV specializes in developing and administrating successful advertising campaigns for Facebook. We also provide the expertise and metrics to deliver performance transparency and optimization.
Ad Manager Account Setup
Metrics + Reporting
Performance + Evaluation
It’s time you put Facebook to work to increase your business revenue. Contact us today to learn how we can increase your engagement and reach.
Twitter is changing the social media conversation with the potential to push news, promotions, and your brand voice to over 500 million users worldwide. It’s one of the fastest growing social media networks, as well as one of the best community connectors available to your business.
Twitter Ads allow you to promote your brand with both manual and automatic tweets, using campaigns optimized through key demographics (age, gender, interests, locations) and budget allocations. At GTV, we specialize in developing and administrating targeted Twitter campaigns that reach and engage your core audiences, 140 characters at a time.
Ad Dashboard Setup
Metrics + Reporting
Performance + Evaluation
Are you reaching your audience effectively? Contact us today to learn how we can increase your engagement and reach with Twitter Advertising.
Put the Web to Work for Your Business
These days you just can’t rely solely on traditional media to get promote your message. GTV can show you how to adapt to changing demographics and generational shifts to successfully leverage banner ads, social media campaigns, pay-per-clicks, RSS feeds and more to grow your share of customer. There’s a whole world of innovative applications out there. It’s all about knowing how to find them—and how to put them to work for you.
Keep Out of the Spam Bin
It’s a thin line that keeps your message from being considered spam, which not only earns you some space in the trash bin, but can also reflect negatively on your business. From buying email lists to launching, tracking, reporting and more, we’ll handle all the logistics while you sit back and wait for the results.
As our phones become more and more integral to the way we process information, it’s only naturally that we adapt our methods to keep up with where the market is moving. MMS campaigns, apps, and mobile websites are just the beginning. Everyday there’s a new mobile marketing method, and it’s our job stay on top of the trends.
Powerful by Any Measure
With the right tools in place, you can see more than just who’s responding and who’s not. You can gain insight into an impressive list of user and response data that has previously been hard to come by—or not available at all.
Before you start navigating the world of web marketing, let GTV show you the best way to go.
Smaller Screens, Bigger Thinking.
In reality, there’s not always an app for that—but GTV can help you develop one. We create mobile applications for every platform with surveys, tools, games, coupons and more on your audience’s mobile phone or tablet. And we can manage the distribution and tracking of your app as well.
iPhone, iPad, Android, Blackberry, HTML 5, Social Media and SMS solutions
Integrate our mobile apps into your branding and marketing strategy
Targeted marketing campaigns with trackable ROI
Internal communication and process enhancement tools for your business, available at your own app store
From idea to app store, GTV can help you build and launch mobile apps as smart as the devices they run on.
Make Your Point Like a Pro.
Interactive. Inventive. In your face. New answers for the age-old dilemma—how to get your target to stop, drop and take notice of what you’ve got to say. GTV can help give your next interactive presentation enough polish and flash to wow your prospects and close the deal. Whether for recruitment, business-to-business, or whatever else you need, we’ll make sure your presentation runs smoothly and makes you look good in the process.
DVD, Flash Drive & Web-based Presentations
GTV can take your next presentation or video and convert it into a self-running file or a self-contained, click-through presentation for you or your clients to explore at your own pace.
Customized PowerPoint Presentations & Templates
We know, we know—PowerPoint? Everybody knows how to use that, right? Well, wait until you see what our PowerPoint designers can do. Animation, design and copyediting come together to create the kind of PowerPoint that gives your brand excitement, credibility and style.
With GTV’s help, you can elevate your message, while captivating your audience—and most importantly, motivating them to act.